PROJECT OVERVIEW

 

After winning the business for Pacific Investment Management Company (PIMCO), our first assignment was to develop a fully integrated campaign for the Total Return Exchange-Traded Fund (BOND). The digital portion was centered around a lead generating content hub, which I was responsible for architecting and optimizing.

 
 

OBJECTIVE

Create a landing page to promote the Total Return Active Exchange-Traded fund (BOND).

CHALLENGE

Providing enough information to convert user without overloading them with too many details. 

SOLUTION

Design a responsive page to educate users about the featured product ‘BOND’ and supply them with supporting content that leads them to explore more on the PIMCO site.

 
 

UX DOCUMENTATION

BELOW IS A SAMPLING OF MY DOCUMENTATION FOR THIS PROJECT. PLEASE CONTACT ME FOR DETAILS.

 
 
 

WIREFRAMES