2013
USER INTERFACE DESIGN
MICROSITE
Ghirardelli is a premium chocolate brand adored by millions since 1852. During the holiday season the market is flooded with competing chocolate products. Our team was challenged to design a digital experience for the Ghirardelli brand to stand apart.
OBJECTIVE
Develop a web destination that brings the "’Tis the Season for Squaring" campaign alive while also promoting seasonal products.
SOLUTION
Architected an attention grabbing micro-site with interactive activities. The core site feature allowed users to easily customize and share uploaded photos with branded embellishments.
WIREFRMAING
Low and high fidelity wireframes heavily impacted the final product on this project. This two step approach helped our client fully understand our ideas, which aided in a smooth sign off process, before any design or development was wasted.
